In addition to search engine optimization (SEO) and search engine
marketing (SEM) buying, MDV Communications has developed several
high-profile online media buying campaigns that have utilized combinations
of banners, buttons, skyscraper, eye-blaster, rich media, as well as
content sponsorships advertising. Our click through rates are generally
several TIMES higher than the rest.
We have the resources to determine the most useful advertising venues
and analyze campaign metrics to determine branding lift, read website
statistics for usage patterns, and optimize campaigns based on these hard
data.
These types of internet marketing services and campaigns are built in
such a way that clients have access to the data results. With this
full-disclosure practice, we make it easy for clients to justify
expenditures and track leads back to the dollars spent
online.